Last updated on May 6th, 2025 at 03:32 pm
Estimated reading time: 5 minutes
IncredaBrew Coffee is a vitamin-infused instant coffee claiming to boost your energy and immunity while supporting sustainable farming. But does it actually live up to the hype? In this deep dive, weâll cover:
- Where it comes from
- Whatâs inside
- Health claims
- What real customers think
- Where to buy it
- How it stacks up to other functional coffees like Mud/WTR, Four Sigmatic, Jot, and RYZE
Letâs get into the details.
Table of Contents

Origins: Coffee with a Purpose
IncredaBrew is a D2C brand out of India, launched in late 2022 by Calvin Pinto, son of a Chikmagalur coffee farmer. His mission? Create a guilt-free, nutrient-rich coffee that helps both consumers and growers. A portion of revenue supports development projects on partner farms, and the beans are ethically sourced from Karnatakaâs top coffee regions.
The instant coffee contains no chicory, which is common in some Indian blends. Itâs marketed as clean, sustainable, and better for you.
What Is IncredaBrew?
Itâs an instant coffee made with Arabica and Robusta beans and infused with 11 essential vitamins (A, Bâ, Bâ, Bâ, Bâ , Bâ, Bâ, Bââ, C, D, E). One sachet = 50% of your daily value for each vitamin.
- Flavors: Original, Hazelnut, Vanilla, Dark Chocolate
- No sugar or sweeteners
- Gluten-free, keto-friendly
- Dissolves in hot or cold liquids
- Packaging: 20-count sachets or 50g jars
Each cup delivers a standard caffeine hit (~80â100mg), and can be used to make lattes, mochas, or even iced drinks.
Health Benefits: What It Promises
The Claims
IncredaBrew markets itself as an âenergy + immunity booster.â This comes from two sources:
- Caffeine (for energy/focus)
- Vitamins (for immunity and metabolic support)
Hereâs a quick breakdown:
Vitamin | Benefit |
---|---|
A | Immune support, skin, vision |
B-complex | Energy metabolism, brain and nerve health |
C | Antioxidant, immune function |
D | Bone health, immune function |
E | Antioxidant, skin/eye health |
Is it legit?
Yesâbut donât expect miracles. Itâs not a superfood or adaptogen drink. Itâs just coffee with vitamins. If youâre already getting these in your diet, you might not feel a huge difference. But if youâre short on things like vitamin D or Bââ, this could help.

What Customers Are Saying
Most reviews are positiveâespecially on Amazon India (4.4/5 stars) and Flipkart.
- Taste: Smooth, not too bitter, even for an instant coffee
- Flavors: Hazelnut and Vanilla are crowd favorites
- Feeling: People report better focus and no crash
- Vibe: Feels good to drinkâclean, convenient, and âhealthyâ
A few coffee purists say itâs âgood for instant,â but wonât replace their French press. Thatâs fair.
Where to Buy (and for How Much)
- India: âč349ââč449 for 20 sachets (~âč17/cup or $0.20 USD)
- Global (via Amazon):
$14â$20 for 20 sachets ($0.70â$1/cup)
Youâll find it on:
- incredabrew.com
- Amazon India
- Flipkart
- Amazon UAE / US (limited)
No U.S. retail presence yetâonline only.
How It Compares to Mud/WTR, RYZE, Four Sigmatic & Jot
Brand | Type | Additives | Caffeine | Best For |
---|---|---|---|---|
IncredaBrew | Instant Coffee | 11 Vitamins | ~100mg | Nutrition + real coffee |
Mud/WTR | Tea + Mushrooms | Adaptogens | ~35mg | Ditching coffee |
Four Sigmatic | Coffee + Mushrooms | Lionâs Mane, Chaga | ~50â150mg | Focus + immunity |
Jot | Liquid Concentrate | None | ~150mg | Strong, quick coffee |
RYZE | Coffee + MCT + Mushrooms | Reishi, MCT, Lionâs Mane | ~48mg | Calm energy |
IncredaBrew Coffee: FAQ
Is IncredaBrew suitable for people on keto or gluten-free diets?
Yes. Thereâs no added sugar, gluten, or carbs of note. Itâs keto-friendly and gluten-free.
Does IncredaBrew have added sugar or sweeteners?
No. The flavors (Hazelnut, Vanilla, etc.) are “nature-identical” flavorings onlyâno syrups, no sugar. You can sweeten it yourself if desired.
Can you drink it cold?
Yes. The powder dissolves in both hot and cold liquids. You can make iced coffee, frappés, or add it to smoothies.
Is there a decaf version?
Not currently. Each serving contains caffeine, so it’s best used as a morning or mid-day drinkânot before bed.
Does it replace a multivitamin?
Each cup provides 50% of your daily value for 11 key vitamins. It can cover a lot of your nutritional bases but shouldnât be your only source of essential nutrients.
Any side effects?
Nothing serious reported. As with all caffeine, some people might feel jittery. And if you already get 100% of your daily vitamins elsewhere, the excess (especially B/C vitamins) will likely just pass through your system.
Is it recyclable or eco-friendly?
Yes. The sachets are certified plastic-negative. That means the company offsets more plastic than it produces by funding recycling initiatives.
Final Verdict
IncredaBrew is for people who want a health-forward coffee without giving up caffeine or taste. Itâs not trying to replace coffeeâit is coffee, just better for you. Itâs clean, affordable, and socially responsible. And for the price, especially in India, itâs hard to beat.
If you want:
- Classic coffee with added benefits â IncredaBrew
- Brain + stress support â Four Sigmatic or RYZE
- A strong punch without fluff â Jot
- A coffee alternative ritual â Mud/WTR
Then choose accordingly. But if your goal is a daily cup with a health upgrade (and no fuss), IncredaBrew earns a spot in your rotation.